Netflix Now Has Over 100 Million Subscribers – But Still Losing Money

Netflix have just announced their 2nd Quarter results to their investors and stated that now have around 104 million subscribers worldwide (just under half are in the US). They are, however, still spending more than they earn with a 93% renewal rate for their TV series and increasing costs of production. Investors are clearly happy with this though as their share prices went up 10% to a whopping $178.30.

One obvious suggestion on how to improve their cash flow would be a price increase but don’t worry, CEO Reed Hastings has made it clear there are no price increases in the near future. Netflix is still great value for money where a subscription costs $8-$12 in the US vs HBO’s $15 and £6-£9 vs £21* for NowTV in the UK.

Source: Seattle Times

*NowTV full package made up of: £3 Kids, £8 Entertainment/TV, £10 Movies

About MaFt

Film and TV fan, creator of New On Netflix (UK, USA, Australia and Canada), dad of two amazing children, code geek and passionate about autism.

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20 thoughts on “Netflix Now Has Over 100 Million Subscribers – But Still Losing Money

    1. Depends how you watch it. Personally when im working I’ll wack on anything that pops up to play in the background.

      Tbh they need a “feeling lucky” button to randomly select a title.

    1. I thought there was a decent selection of shows and films on there. The blocking is due to licensing. I find Netflix much better value than Sky, even though I subscribe to that as well.

  1. Most of the originals suck the proverbial big one and Ive barely seen any blockbuster movies added in the year I’ve been a subscriber. Seeing a load of foreign poor quality stuff though on a regular basis now.

  2. They’re spending money in a race to beat cable. As the ceo said (paraphrasing) we have to become hbo before hbo becomes us. So far it’s working once they hit 50 percent goal of original content there’ll ease off. Also they recently expanded to new countries so there’s that too.

  3. At $9 million per episode on some programs, I’m not surprised…..very stupid Netflix. Axing ones that are rating in order just to bring new programs, not very clever either.

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