Netflix Officially Launches a Mobile-Only Subscription at £3 per month in Malaysia

Last year we reported that Netflix was testing a new mobile-only subscription at less than half the price of a standard Netflix subscription. The new subscription is in response to many users in Asian and East Asian countries using mobile devices for a lot of their media consumption so it makes sense to target these users. The Mobile-only plan costs RM17 (£3.16 / $4.06) versus the basic RM33 (£6.13 / $7.89), standard RM42 (£7.80 / $10.04) and premium RM51 (£9.47 / $12.19). The only slight catch is that it does not include HD streaming although that may not be an issue on a smaller screen anyway.

As of 2019, 88% of Malaysians own smartphones. And online entertainment is important to them: According to the Malaysian Communications and Multimedia Commission’s (MCMC) 2018 Internet Users Survey, 78% of Malaysia’s internet users spent time streaming and downloading entertainment. Netflix members in Malaysia already watch twice as much content on their phones as the average member. The Mobile plan is tailor-made to broaden access to Netflix in this truly mobile-first nation.

Given the option, would you give a mobile-only subscription a try or do you prefer the large screen of your home TV?

 

About MaFt

Film and TV fan, creator of New On Netflix (UK, USA, Australia and Canada), dad of two amazing children, code geek and passionate about autism.

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One thought on “Netflix Officially Launches a Mobile-Only Subscription at £3 per month in Malaysia

  1. I prefer big screen any day, can’t see how people can watch so many programs in a one sitting on a little screen,everyone to there own I guess , but wish netflix do a cheaper plan in uk should do a ad support option for about £3 if prices keep going up .

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